A novela culture
Brazil is the largest country in South America, and as such it is home to as many walks of life as it is terrains. When it comes to lifestyles, income, and education levels, there is no one Brazil. You can see this just by looking at the nation’s literacy rates; despite the growth in recent years which led many economists to regard Brazil as the future of the market, as of 2015, 7.4 percent of the population was still illiterate (Central Intelligence Agency 2017).